With Champion Tracking, you can define filters to select your company’s champions and automatically follow when they change jobs.
A champion who has changed jobs is indicative of an opportunity with an outsized probability of success.When enabled, the job statuses of each of your champions will be checked once per month
and their new contact information will be found when they change jobs. This information is extremely
valuable for breaking into new accounts and performing retargeting campaigns.Unify will automatically create an exclusion for the old contact records of your champions who have changed jobs.
This means that the old records won’t appear in audiences nor be sequenced.You will be charged one credit per champion tracked per month regardless of whether a job change was detected.
You can view the Tracking tab in the Champion Tracking Settings page to see who is being tracked.
Click the toggle and click Disable to disable Champion Tracking. You will still be able to view job changes Unify has already detected throughout the app, but people will stop being tracked monthly.
In the audience builder, you can add filters for champion job changes.
Connect these audiences to Plays, sequences, and Slack alerts to automate workflows triggered by these changes.Here is an example of audience filters that includes all champions for whom Unify has ever detected a job change:
